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05 Jul 2017

The secret language of real estate agents

Real estate agents perform a valuable job for both buyers and sellers, but as it’s their aim to find the most buyers for properties they have listed, their descriptions can often be a little on the optimistic side. Here’s my guide to how agents may answer your questions, and the real meaning that could lie hidden behind their words.

What size is the property?


It’s cute = cramped 

It’s cosy = tiny

What condition is it in?

The house is filled with character features = it’s dilapidated

This is a handyman special = get ready to spend some time, money and patience

The place is spotless = no one has lived there for years

It’s a retro special = it hasn’t been touched in a generation

There’s scope for improvement = it needs major work

This property is a blank canvas = it’s derelict

How about its appearance?


It’s unique
= very strange 

It’s quirky = shocking

Where is it located?

It’s in a purpose-built area = it’s part of a large housing estate

This will suit a first-time buyer = it’s in a terrible location

There are excellent transport links = it’s next to a busy freeway

It’s located in an idyllic setting = there’s no shops, schools, or neighbours for miles

What about the price?

The sellers are motivated = it’s about to be repossessed

The property has become unexpectedly re-available = the previous buyer pulled out

The asking price has been reduced = the owner is desperate

Owner says sell = the owner is really desperate